The right social media platforms can help you get customers through your front door, but the question we constantly get is, which platforms are right for you and your needs? Social Media Marketing is like any other form of marketing your business – you MUST have a plan. Gone are the days of haphazardly posting…
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As digital marketing evolves, we continue to see trends favouring video. If you are ever in doubt that you need to be using more video in your marketing to engage with your customers, consider the following statistics: 85% of the internet audience watches video online 92% of mobile video viewers share videos with others 51%…
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Collaborative Marketing. What is collaborative marketing? Quite simply, it’s teaming up with like-minded, similar, but non-competing businesses and pooling financial and time resources to create more buzz and interest than you could likely generate on your own. Some collaborative marketing ventures are a one-time event and other ventures are like-minded businesses teaming up for a…
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Imagine you had access to a salesforce who were eager to promote what you do because they know that you do great work. That they would happily tell others about you, spread the word and even invite them to do business with you. That they would arrange high quality introductions that meant no more cold…
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Your ability to ask quality questions will be one of the major differences between whether you are successful at selling or not. The quality of the questions you ask directly impacts the prospect’s sense of whether you are equipped to assist them and will be central to your ability to actually win the sale. The…
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The sales process can often produce stress for both parties involved. Stress, however, is the great enemy of the salesperson. Research shows that when we become stressed in any segment of our lives, our decision-making and communication usually becomes less effective. When you become stressed during a sale, it causes you to lose focus making…
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This month we are focusing on how you can become a Peak Performing Salesperson. The fact is there is no value in being a great marketer unless you can convert interest into sales. To help you become a Sales Peak Performer, I’m offering you the chance to grab a copy of a book which until…
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I’ve worked with thousands of small business owners over the past 15 years and I’ve discover there are FIVE primary types. Each comes with different strengths and weaknesses, so take a look and see which one resonates with you. The Starter Most entrepreneurs are naturally creative people. They get excited about exploring new ideas. The…
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Good is the enemy of great. It’s true, one of the main reasons people plateau in life is because they get comfortable. Not so comfortable that they’re kicking back in banana lounges sipping margaritas, but comfortable enough to stop pushing their limits. Comfort zones are tricky things. They tend to sap desire and cause people…
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You know the saying, “if you don’t know where you’re going, any road will do.” The fact is many business owners are in motion, but they’re not making any real progress. They open the doors every day, then cross their fingers and hope something good will happen. They have no real plan and their focus…
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