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Social Proof For More Business

5 Highly Effective Ways to Use Social Proof to Win more Business

Smart marketers know that social proof is a highly effective tool of influence and that it can increase conversion rates dramatically. Just think about it. When was the last time you went to a movie, ate at a restaurant, or bought a product online, without reading a review first? If you can’t remember then you’re…

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June 25, 2018
Your Testimonials

Integrate Don’t Isolate Your Testimonials

Testimonials are powerful and effective marketing tools, but they are of little value if your prospective client never sees them. When it comes to the use of testimonials, at the Marketers Club we teach our clients one all important principle. Testimonials must be Integrated, not Isolated. If you watch commercial television, you may, like most…

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June 18, 2018
Successful Exhibiting

14 Tips for Successful Exhibiting

Exhibiting is not only hard work, and time consuming but can be financially expensive as well. So if you are considering exhibiting at an event for your business, you MUST be prepared going into it and be prepared to do the work BEFORE, DURING and AFTER. Here’s 14 tips to help you get the most…

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June 12, 2018
What Makes a Good Testimonial

What Makes a Good Testimonial?

Most entrepreneurs understand that testimonials are an important part of their marketing mix. However the truth is, if you want to help to accelerate a prospect’s desire to work with you, you don’t want a basic testimonial. What you need are Outcome Driven Testimonials. Let’s face it, having a testimonial that says you are a…

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June 11, 2018
Ask For Testimonials

How to Ask for Testimonials

The fact is testimonials are an important part of any company’s marketing mix. The problem is, while most businesses have a list of satisfied clients, few take the time to regularly ASK for a testimonial from their customer. This is a mistake. Here’s a common scenario. You’re working with a client, they’re thrilled with your…

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June 3, 2018
Boost Seminar Marketing Attendance & Results

Use Referrals to Boost Seminar Marketing Attendance and Results

Use Referrals to Boost Seminar Marketing Attendance and Results By Bill Cates Marketing through educational seminars can be very effective for certain types of businesses. If you are using this powerful method for presenting yourself as an expert in front of prospective clients, then make sure you add a referral component to reduce your cost…

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May 28, 2018
Referrals Without Asking

How to get Referrals WITHOUT Asking

Get Referrals without Asking by Promoting Referrals By Bill Cates You can get referrals from clients and prospects without even asking.  All you need to do is plant seeds into their sub-conscious and watch them go to work for you. I teach 10 different ways to plant powerful referral seeds with prospects and clients. Here…

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May 21, 2018
Quality Referrals

Elevate Your Referrals to a Higher Quality

Elevate Your Referrals to a Higher Quality By Bill Cates. Whether you’ve asked for a referral or one has been volunteered, what do you usually do with it? Do you just say, “Thanks, I’ll let you know what happens.” Or do you linger a little longer to learn more about your new prospect? I always…

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May 14, 2018
Amplify Your Expertise

Using Media to Amplify Your Expertise

If you’ve wondered about the power of PR and free media, the 2016 US Presidential election was the best example yet for generating awareness and leads without the hefty price tag of the usual media costs. Donald Trump’s victory surprised so many people because he spent less on advertising than any other candidate. He made…

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May 7, 2018
Choosing Service Professionals

The Top 4 Ways Prospects Choose Their Service Professionals

Before you spend any more time, money or energy chasing new prospects, it might be a good idea to first get CLEAR about the most likely way people will find you. According to HUBSPOT’s research, these are the top 4 ways a prospective customer goes about selecting a professional service provider. Cue the drum roll……

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April 30, 2018
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Our extraordinary team…
  • Paul McCarthy

    CEO & Founder of the Marketers Club, Head of Marketing Development

    Paul McCarthy is known as Australia’s RockStar Marketer and over the past 15 years he has positively influenced well over 300,000 entrepreneurs.

  • David Penglase

    Head of Sales Development

    David has been teaching people the art of ethical selling for over 20 years and has worked extensively with many of Australia’s top tier corporate companies.

    Personal blog / website
  • Lisa McInnes-Smith

    Head of Influential Communication

    One of the most loved and admired speakers Lisa is the first Australian to be inducted into the International Speakers Hall of Fame.

    Personal blog / website
  • Jenn Donovan

    COO Marketers Club & Head Coach

    Jenn helps guide the fortunes of Marketers Club members, helping them to take action and stay focused. She also works behind the scenes, with CEO Paul McCarthy, building programs and overseeing operations of the Marketers Club.

    Personal blog / website
  • Yvonne Adele

    Head of Social Media Development

    Yvonne Adele is the Marketers Clubs Digital Marketing Expert. Yvonne will show you that social media is easy when you know how.

    Personal blog / website
  • Jules Brooke

    Head of Media and PR Development

    Jules is the founder of Handle Your Own PR and an expert at helping small business owners win free media coverage.

  • Bill Cates

    Head of Referral Development

    Bill Cates is regarded as America’s No.1 Referral Coach and every member of the Marketers Club gets the opportunity to use Bills proven referral generation strategies.

  • Tim Gard

    Head of Presentation Development

    If you want to be able to deliver a more engaging, entertain and influential keynote presentation, workshop, staff training session, or sales meeting Tim Gard can help.

  • Mark Bloodworth

    Head of Team Development

    One of the most complicated components of growing a business is the acquisition, development and retention of great staff.

    Personal blog / website
  • Daniel Calleja

    Head of Video Production

    As video continues to become an increasing important part of online success it’s essential for you to be able to capture and use video effectively as part of your marketing.

    Personal blog / website
Blog
  • how to turn a to do list into a success list
    How to Turn a To Do List into a Success List
    November 3, 2018
  • The 21 greatest sales stoppers and how to avoid them
    The 21 Greatest Sales Stoppers and How to Avoid Them (Part 3)
    October 29, 2018
  • The 21 greatest sales stoppers and how to avoid them
    The 21 Greatest Sales Stoppers and How to Avoid Them (Part 2)
    October 22, 2018
  • The 21 greatest sales stoppers and how to avoid them (part 1)
    The 21 Greatest Sales Stoppers and How to Avoid Them (Part 1)
    October 15, 2018
  • a life without excuses
    A Life Without Excuses
    October 8, 2018
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    A division of the Business Support Network Pty Ltd
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    1300 788 839
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