Fear of Rejection

How to Sell Without Fear of Rejection

The sales process can often produce stress for both parties involved. Stress, however, is the great enemy of the salesperson. Research shows that when we become stressed in any segment of our lives, our decision-making and communication usually becomes less effective. When you become stressed during a sale, it causes you to lose focus making…

Social Proof For More Business

5 Highly Effective Ways to Use Social Proof to Win more Business

Smart marketers know that social proof is a highly effective tool of influence and that it can increase conversion rates dramatically. Just think about it. When was the last time you went to a movie, ate at a restaurant, or bought a product online, without reading a review first? If you can’t remember then you’re…