One of the most difficult challenges for any entrepreneur is knowing how long to stick at something before it’s time to call it quits. We’ve all heard the stories of the entrepreneur that was about to throw in the towel and give up, but decided to stick with it for one more day, to give…
One of the first steps to successful marketing is to begin your conversation where the prospective buyer is now, not where you would like them to be. If you want your message to penetrate, then you need to step into the prospects shoes and consider what questions or concerns they may have with their current…
Last week we looked at three of the laws of business, if you missed them you can check them HERE. This week I want to examine three more laws that you want to pay close attention to if you want to grow a successful and profitable business. If you ignore these principles, you risk working…
Like gravity, business has universal laws that apply to it and which you ignore at your own peril. These laws govern the way an entrepreneur thinks, acts and prioritises their activities. Over the next two weeks I’m going to look at six of these important laws and how they impact you. This week let’s look…
Life can be busy, especially for an entrepreneur. There seems to be a never-ending list of things vying for your attention.
If you want to start attracting and converting more clients, it’s likely the first thing you’re going to need to do is STOP doing SALES and MARKETING! Now I don’t mean stop them completely, because let’s face it, that would be nuts. But equally crazy is to keep doing them in this sequence. You see,…
Almost every entrepreneur I know started out as a Corporation of One, and many choose to remain that way for the life of their business. Studies predict that increasingly more Australians are making the decision to take the plunge into small business ownership every year. These solopreneurs represent one of the fastest growing sectors of…
If you are serious about taking your business to a new level of performance the first step is to start thinking more like a marketer.
Answers this… Do your clients Energise You, Inspire You and allow YOU to do your Best Work? Or… Do you have a loooong list of clients that Drain You, Undervalue You and cause you Heartburn? If your business is filled with HIGH NEED, LOW VALUE clients, then you will be working long, working hard and…
What it is and how to get it. We used to say it’s not what you know, but WHO you know that makes the difference in business. Not anymore! Today, the question isn’t WHO do you know, now it’s all about WHO KNOWS YOU and perhaps even more importantly WHAT DO THEY KNOW YOU FOR?…
